The 15-Minute Coffee Ask

Write outreach messages that get a "yes" by making the ask small, specific, and respectful of time.

Pull up the person's LinkedIn profile alongside an article or post they recently shared. Open a clean document or email draft to start your outreach.

Draft 4 sentences: (1) Why you're reaching out specifically to them — name the post, project, or shared connection. (2) Who you are in one line. (3) What you're exploring (role/industry/decision) in one line. (4) The ask: "Would you be open to a 15-minute call in the next 2 weeks? Happy to send 3 questions in advance so it's easy on your time." Send. Track in your outreach sheet.

The "send questions in advance" line doubles reply rates. People say yes when they can prep.